If you’re new to HubSpot or inbound marketing, chances are you may be a little overwhelmed at first. Especially if you’re switching to HubSpot from another platform.
This is why a HubSpot agency partner can prove to be very helpful in your transition.
Now more than ever it’s important to have a growth strategy when scaling your AdTech platform or Programmatic business.
You’re probably very familiar with the traditional way of growing your business using outbound marketing or cold outreach tactics.
While these methods are still practiced, users have long been wanting a new experience when considering a purchase.
People today are expecting and demanding that businesses adjust to a new reality, one where information is readily available at the touch of a button.
This is why more and more companies now are looking for alternative ways to grow their business.
Advertising technology companies in particular have to deal with many challenges in the AdTech industry. Including industry consolidation and enhancing customer experience.
According to Gartner, 85% of customers will manage their relationship with an enterprise without a single human interaction.
This is why many businesses now are looking for a solution that will allow them to have all their processes in one platform.
We’ve written an in-depth article about this here (link). To recap, it’s the method of attracting new advertisers or publishers to your business.
You do this by providing valuable content that engages your prospects and also offer a tailored buyer experience.
HubSpot invented the Inbound Marketing methodology. And their powerful all-in-one platform encompasses all the tools you need to grow your business online including marketing, sales, customer services, and CMS tools.
Choosing to hire a HubSpot Partner Agency to help implement and onboard the HubSpot growth platform gives your business the advantage of not having to hire internal resources and can greatly improve your results.
Coora Media is the first and only AdTech specialized HubSpot Partner on the market today. With our unique expertise, we can offer the best of both worlds.
Having the knowledge and skills required to implement HubSpot successfully alongside more than a decade of experience in the AdTech industry.